In recent years it has been fighting with WXIN-TV Channel 59 for the top spot in terms of viewership in this market. Mimi Pearce, 55, was let go from the Tegna-owned television station Wednesday morning, according to a Facebook post on her Mimi Pearce WTHR page. var Quotation=new Array() // do not change this! Quotation [17] = " 'An insider newsy website' - Hoda Kotb" "Really WTHR? Quotation [12] = "'...has handed in his resignation, according to FTVLive.com' - TVNewser" Longtime WTHR (Indianapolis) Traffic Reporter Mimi Pearce has left the station after almost 2 decades. Quotation [14] = " 'FTVLive's Scott Jones one of the Most Important Media Reporters in America'- Mediaite" She was the 1982 Morgan County Fair queen, the early morning voice for 30 years on 95.5-WFMS in between country songs and banter and, for the past 19 years, she was the woman directing traffic in the mornings on WTHR Sunrise. WTHR posted Pearce's farewell message video Wednesday morning. Editor's note: You can comment on IBJ stories by signing in to your IBJ account. Pearce signed off on Wednesday thanking viewers and colleagues. March 4, 2020. The Dispatch Group, which was controlled by the Wolfe family and known for heavily investing in WTHR, had owned the station since 1975. // ====================================== You’ll find me on my new FB page Mimi Pearce Traffic and I’ll still help you with the commute on my radio home WFMS. // Do not change anything below this line Quotation [18] = " 'FTVLive is the Most Incrediable thing in our Business' - i24News" Pearce bid farewell Wednesday on her last day on the air at the station, thanking viewers and colleagues. “[So] WTHR is pivoting to remain relevant in that space.”. Pearce. Last June, WTHR was sold by its longtime owner, Columbus, Ohio-based Dispatch Broadcast Group to Tysons, Virginia-based Tegna Inc. (function() {if(window.ImageLoader) { window.ImageLoader.bootstrap({}, document); }})();Squarespace.afterBodyLoad(Y). Pearce, who grew up in Martinsville and is a 1986 Butler University graduate, came to WTHR in 2002 as the Sunrise team traffic anchor. Longtime morning traffic reporter Mimi Pearce has departed WTHR-TV Channel 13 as part of a strategic change in the way the station covers traffic. Quotation [11] = "'Scott Jones, whose FTVLive.com Web site broke the story...' - LA Daily News" Quotation [15] = " 'FTVLive Reported the Story First'- NY Times" Remember Quotation[8] = "'CNBC wanted a reaction to a story someone had seen on FTVLive' - Vanity Fair "; _taboola.push({flush: true}); "When my disabled daughter, Annalee, took a liking to you several years ago you went above and beyond to make her happy by spending time with her at cookbook signings," wrote Carl Camacho, " and you even sent her a birthday card, which is still hanging in her room. "Regardless of the future direction you’re headed basically you’ve made your org(anization) look like a cold hearted beast...decades of service appreciated Mimi.". // ====================================== WTHR president and general manager Michael Brouder did not immediately respond to a request for comment. WISH-TV signs news-broadcasting agreement with South Bend station, WISH-TV sues Dish TV over fee negotiations, claims racial discrimination, Emmis takes step toward diversification with $75M acquisition of sound-masking biz, Gannett names USA Today regional editor to lead Indianapolis Star newsroom. Brouder said the coverage shift is part of bigger changes to update the way the station delivers news “across all of our distribution platforms.” “WTHR recognizes that the way people get their news and traffic has changed enormously,” Brouder said. "Channel 13 has made a … Many viewers took to Facebook to tell stories of how Pearce had helped them through the years. Article limit resets in {{ count_down }} days. https://www.facebook.com/Mimi-Pearce-Traffic-109607650672129 function showQuotation(){document.write(Quotation[whichQuotation]);} Quotation[3] = "'The TV Blogger who broke the news....' - Gawker"; [It] all depends on the story of traffic on the particular day.”, Brouder said the coverage shift is part of bigger changes to update the way the station delivers news “across all of our distribution platforms.”, “WTHR recognizes that the way people get their news and traffic has changed enormously,” Brouder said. Tegna, which owns or operates 62 television stations in 51 markets, was created in June 2015 when media conglomerate Gannett Co. split into two publicly traded companies. Contact WTHR said it will no longer have a dedicated person covering traffic. “The role will be shared among weather, a social reporter and, if warranted, an anchor. Mimi Pearce, 55, was let go from the Tegna-owned television station Wednesday morning, according to a Facebook post on her Mimi Pearce WTHR page. Tegna comprised the broadcast TV and digital media divisions of the old Gannett. One of the first steps in the transformation was seen Wednesday, Brouder said, as WTHR unveiled a new graphics package during its morning newscast. Neither Pearce, who had been at the station for 18 years, nor WTHR officials disclosed whether she was fired or resigned. Twitter   |   Quotation [16] = " 'FTVLive.com a website I go too often for the latest news about the TV business (you should, too!)' Quotation[1] = "'The One-Man Website That Broke the Jay Leno Story' - About.com "; Through a lawyer, Pearce responded to the IndyStar, saying she had no comment at this time other than "WTHR made changes to its traffic operations" and she can still be heard on WFMS. “[So] WTHR is pivoting to remain relevant in that space.” One of the first steps in the transformation was seen Wednesday, Brouder said, as WTHR unveiled a new graphics package during its morning newscast. var whichQuotation=Math.round(Math.random()*(Q-1)); // to increment the Quotation[x] index! "Channel 13 has made a change to traffic operations. // pattern, adding to the array. Quotation[4] = "'FTVLive a TV news website that is often on the money...' - LA Times"; "Hopefully in those 19 years I've kept you out of a traffic jam or I've just touched your heart.". WTHR said it will no longer have a dedicated person covering traffic. 13 things you didn't know about Mimi Pearce. Follow IndyStar sports reporter Dana Benbow on Twitter: @DanaBenbow. Pearce's post received more than 500 comments with many viewers outraged -- not only that Pearce was being let go from the station, but that it happened during an uncertain time in America with the coronavirus outbreak. Pearce said on her Twitter account that “Channel 13 has made changes to its traffic operation [and] as a result, today was my last day.”. // ============================================== Please enable JavaScript to view this content. Quotation [19] = " 'FTVLive.com, a prominent television industry website' - Lexington Herald Leader" As a result, today is my last day on the station," she wrote, next to a photo of her with the quote: "She is clothed in strength and dignity and she laughs without fear of the future. Pearce, a Butler University graduate who grew up in Martinsville, said on Twitter that she would continue to provide radio traffic reports for local country radio station WFMS-FM 95.5, which she has done for 34 years. - Greta Van Susteren" Pearce signed off on Wednesday thanking viewers and colleagues. Quotation[7] = "'FTVLive Delivers some of the TV World's Biggest Scoops' - Tonawanda News "; |   // Set up the quotations to be shown, below.

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